HALLMARK VIRAL FILM - 'One Card'

Hallmark shared this online-video in targeted posts on Facebook. It highlights the incredible range of relationships that can come from a single Hallmark card. A card that simply reads: 'You're My Person'. Each couple's relationship is brought to life through their backstory.

The viral video stirred a large amount of social conversation on FB from the targeted posts. Most of which was very positive. But social media does give anyone and everyone the opportunity to comment. And we saw a huge range of responses.

CD's Eric King, AJ Hasssan. Director Michael Bonfiglio/Radical Media. Writer Jack Dess, Art Director Cristina Hernandez. White House Post Edit.

Article in HuffPo.

Article in Glamour Magazine.