NIKE BASEBALL STRIKE ‘Radar’

This campaign won One Show Gold.

NIKE 'Radar' is one of many ‘Play Ball, Please’ spots in the campaign. The work was launched right at the beginning of the baseball strike. Each day that the strike continued, another spot in the campaign would run. Joe Pytka shot over 20 different spots in one day at the San Diego Padre's Jack Murphy stadium. Ryan Stiles, an up and coming comedian, played the one loan fan sitting in the empty stadium attempting to pass the time while waiting for the game he loved to begin again. Ryan Stiles later gained greater fame in the hit show ‘Who’s Line Is It Anyway?'.

The 1994–95 Major League Baseball strike led to the cancellation of between 931 and 948 games overall, including the entire 1994 postseason and World Series.

The campaign featured in Baseball Weekly.

The campaign featured in the Wall Street Journal.